With the success of the Breitling Boutique on Madison Avenue, a new Breitling Boutique was constructed at 875 Washington Street, continuing the brand’s iconic blend of luxury and industrial style. The uniformity of industrial-inspired materials, such as exposed brick walls, concrete beams, and warm wood floors, remained consistent, further solidifying Breitling’s identity, as well as the interior’s custom-built display cases showcasing the luxury timepieces. The Washington Street location introduced distinct design elements that set it apart. The design here incorporated larger glass windows, allowing natural light to fill the space, enhancing the visibility of the timepieces and creating an inviting, open atmosphere that draws attention to Breitling's luxurious offerings. A fusion of the brand’s signature vintage aviation-inspired decor and modern finishes makes this boutique a standout destination for customers. This project showcased our expertise in maintaining Breitling’s brand identity while tailoring the design to suit its new surroundings, delivering a space that embodies both timeless luxury and a modern retail experience.